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France Télévisions

Winter Olympics 2026 campaign

Client
France Télévisions
Production
La PAC
Post-production
Mathematic
Role
Lead AI artist
Year
2026
Technique
Hybrid
Duration
0:47

Advertising campaign for France Télévisions' coverage of the 2026 Winter Olympics.

Produced by La PAC in 2026, with post-production by Mathematic and Bruno Detante as lead AI artist.

Hybrid: live action, VFX, 3D and generative AI combined.

Press · Shots · Cannes Contenders 2026: AI & Digital Craft

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